Speakers

Optimise Your Operations

Book the productivity industry leaders
who literally wrote the book on modern
business efficiency to speak at your event

Sue Hedaux

Co-Founder ReThink Productivity | Operational Strategy & Retail Productivity Expert

Sue Hedaux

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Sue’s career path is as diverse as it is impressive. Beginning her professional life as a Pharmacist, she transitioned into the world of community pharmacy and retail management at Boots, where she rose through the ranks as a Store and Regional Manager. This provided her with a foundational understanding of the complexities of frontline operations. Sue further refined her expertise as a Category Manager and Head of Productivity at Boots, before moving into the world of customer experience (CX) at InMoment.

This unique blend of operational rigour and customer-centricity allows Sue to view productivity through a different lens. She doesn’t just look at efficiency; she links the operating model to the overall business strategy and brand ambitions. In 2011, she co-founded ReThink, establishing the firm as a leader in helping global organisations move beyond “blunt efficiency” to “future-ready” operations.

Sue leads the ReThink team with a simple mission: turn complex data into actionable leadership strategies. Known for delivering pragmatic, fluff-free recommendations to senior leaders, she bridges the gap between raw data and big-picture industry trends. Sue doesn’t just talk about change—she pinpoints the exact areas where leaders can focus to move the needle.

  • The Capacity Ceiling: Why retailers are hitting a wall where “squeezing” efficiency no longer works—and how to pivot toward sustainable, future-ready models.
  • Productivity Paradox: Why stores can look highly efficient on a spreadsheet while still failing the customer at the checkout.
  • Retail Operations & Technology: Navigating the friction between modern tech (like AI and self-checkout) and real-world store performance.
  • Human-Centric Efficiency: Balancing the need for lean operations with the essential requirement for customer loyalty and staff well-being.

Sue is a compelling speaker for leaders who are tired of “surface-level” productivity metrics. She cuts through the jargon to address the messy, real-world challenges that ops and HR leaders face daily. Her talks are characterised by a rare combination of deep analytical precision and grounded, relatable leadership experience. If your organisation is looking for a speaker who can transform abstract business goals into clear, logical, and evidence-based action plans, Sue provides the insight and authority to guide your team toward meaningful change.

Simon Hedaux

Co-Founder ReThink Productivity | Leading Expert in Business Efficiency & Workforce Optimisation

Simon Hedaux

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Simon’s journey to becoming a leading authority on productivity is refreshingly unconventional. Choosing to bypass university to dive straight into the working world, he honed his skills on the frontline as a Retail Store Manager. This grassroots experience provided him with an unparalleled, empathetic understanding of operational bottlenecks, staff capacity, and the realities of delivering exceptional customer experiences.

In 2011, he co-founded ReThink with Sue. Today, the company works with global leaders across retail, hospitality, warehousing, call centres, and the broader service sector. ReThink empowers businesses to refine processes, optimise labour models, and manage costs by capturing accurate data and making insight based decisions.

Simon is the original mastermind of ReTime, a game-changing work-study and time-and-motion application that digitises traditional on-site measurement. He also spearheaded the development of ReBudget an AI driven workload-modelling and labour-budgeting platform.

Beyond his consultancy work, Simon is the prominent voice behind the ReThink Productivity Podcast. Hosting regular series like “The Productivity Pulse” he and industry experts dissect productivity challenges, consumer trends, and real-world efficiency wins. Simon also spearheads the annual ReThink Productivity Forum—a major event for operational leaders—and the ReThink Academy, which trains the next generation of productivity professionals.

  • Productivity Trends: Shifting from Defensive Efficiency to Value Creation. Traditional cost-cutting is dead. Learn how leading brands leverage operational agility and productivity data to build a resilient, long-term competitive advantage.
  • Innovation & Boosting Productivity: How to drive efficiency, optimise budgets, and innovate fast.
  • Strategic Workforce Deployment: Optimising Every Minute of Your Labour Spend: How do you ensure that your single biggest operational cost—your people—is focused on the right tasks at the exact moment your customers need them?
  • Pragmatic Deployment of Tech: Moving past the hype to successfully implement workforce and task management tools based on real-world success stories.

Simon is not just a theorist—he is a seasoned practitioner who builds his talks entirely around real-world data, live project findings, and pragmatic solutions. Frequently sought out for expert commentary and interviews, Simon leaves audiences with tactical advice they can implement immediately. Whether he is addressing a room of C-suite executives or frontline operational leaders, his philosophy on working hard, striving for excellence, and rethinking traditional efficiency rules will challenge and inspire your audience to unlock their organisation’s full potential.

Productivity Podcast 2.0

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