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- Our Story
"I help by turning study data into actionable insight that business teams can apply to drive improvements for customers and the bottom line."
"Having spent over 15 years providing insights that put shoppers and consumers at the heart of consumer brand strategy and development, I now apply my passion for “digging deeper” to productivity."
From hands on experience in hospitality to a 1st class honours degree from Sheffield.
Market data analysis on leading retail brands for global research company Nielsen.
Senior consumer and market insights manager at PepsiCo for Tropicana, Quaker and Walkers.
Ventured out into the world of freelance insight.
Joined ReThink in 2015.